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This easy-to-grow, popular North American native bears striking, rich rosy-pink, daisy-like flowers in summer that attract butterflies. Plants are heat- and drought-tolerant, and blooms are used for cut- and dried-flower arrangements. The drug Echinacea, used to boost the immune system, comes from this genus.
“Echinacea is a genus of herbaceous flowering plants in the daisy family. The Echinacea genus has nine species, which are commonly called purple coneflowers. They are found mainly in eastern and central North America, growing in moist to dry prairies, and in open wooded areas. They have large, showy heads of composite flowers, blooming from early to late summer.” – Wikipedia